Market Share by Top Websites

1 PopAds is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Sovrn is still behind PopAds in all market share segments.

Websites Categories

1 PopAds has better usage coverage in more websites categories. Including Arts & Entertainment, Adult, People & Society, Internet & Telecom and 159 other categories.

2 Sovrn is leading in Food & Drink, Cooking & Recipes, Coupons, Home & Garden and 42 other categories.

Geography

1 PopAds is leading in most countries, including Indonesia, United States, Brazil, India and 167 other countries.

2 Sovrn is leading in Eritrea and Lesotho.