Market Share by Top Websites

1 PopAds is leading in The Entire Web.

2 Sovrn is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Sovrn has better usage coverage in more websites categories. Including People & Society, News & Media, Food & Drink, Business & Industry and 169 other categories.

2 PopAds is leading in Arts & Entertainment, Adult, Internet & Telecom, Computer & Electronics and 52 other categories.


1 PopAds is leading in most countries, including France, Brazil, India, Indonesia and 123 other countries.

2 Sovrn is leading in United States, Germany, Poland, Spain and 75 other countries.