Market Share by Top Websites

1 PopAds is leading in The Entire Web.

2 Sovrn is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Sovrn has better usage coverage in more websites categories. Including People & Society, News & Media, Food & Drink, Business & Industry and 159 other categories.

2 PopAds is leading in Arts & Entertainment, Adult, Internet & Telecom, Computer & Electronics and 66 other categories.


1 Sovrn is leading in most countries, including United States, France, Spain, Poland and 88 other countries.

2 PopAds is leading in Indonesia, Brazil, India, Turkey and 86 other countries.