Market Share by Top Websites

1 PopAds is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, TradeDesk Ads is still behind PopAds in all market share segments.

Websites Categories

1 PopAds has better usage coverage in more websites categories. Including Arts & Entertainment, Adult, People & Society, Internet & Telecom and 172 other categories.

2 TradeDesk Ads is leading in Universities & Colleges, Restaurants & Delivery, Insurance, Performing Arts and 19 other categories.


1 PopAds is leading in most countries, including Indonesia, United States, Brazil, India and 162 other countries.

2 TradeDesk Ads is leading in Guam, Bahamas, Saint Kitts and Saint Lucia.