Market Share by Top Websites

1 Popcorn Metrics is leading in The Entire Web.

2 TruEffect is leading in Top 100K Sites.

Websites Categories

1 Popcorn Metrics has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Travel and 34 other categories.

2 TruEffect is leading in News & Media, People & Society, Arts & Entertainment, Computer & Electronics and 30 other categories.

Geography

1 Popcorn Metrics is leading in most countries, including United States, Australia, Netherlands, United Kingdom and 31 other countries.

2 TruEffect is leading in Japan, Brazil, Greece, Italy and 6 other countries.