Market Share by Top Websites

1 Popcorn Metrics is leading in The Entire Web.

2 TruEffect is leading in Top 100K Sites.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Performing Arts and 38 other categories.

2 Popcorn Metrics is leading in Business & Industry, Internet & Telecom, Shopping, Online Marketing and 32 other categories.

Geography

1 TruEffect is leading in most countries, including India, Montenegro, Canada, Italy and 26 other countries.

2 Popcorn Metrics is leading in United States, Australia, Netherlands, China and 25 other countries.