Market Share by Top Websites

1 PubMatic is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Popin is leading in Top 10K Sites.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, News & Media and 211 other categories.

2 Popin hasn't got a lead over PubMatic in any websites category.

Geography

1 PubMatic is leading in most countries, including United States, India, Indonesia, Brazil and 141 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, Korea Republic and 3 other countries.