Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SwitchAds is clearly lagging behind, losing to Popin in all segments.

Websites Categories

1 SwitchAds has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Chats & Forums, Sports and 73 other categories.

2 Popin is leading in News & Media, Marketing & Advertising, Technology News, Web Hosting and 25 other categories.


1 SwitchAds is leading in most countries, including United Kingdom, United States, Bulgaria, India and 58 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, Australia and 17 other countries.