Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, YuMe is still behind Popin in all market share segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 90 other categories.

2 Popin is leading in Internet & Telecom, Shopping, Marketing & Advertising, Celebrities & Entertainment News and 23 other categories.

Geography

1 YuMe is leading in most countries, including France, United States, Italy, Spain and 39 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, Korea Republic and 21 other countries.