Launched in 1999, Predicta was listed one of Brazil’s most innovative companies of 2012 (according to Fast Company). Focused on marketing online and behavioral targeting, is constituted of three business units that covers from the developme...
In terms of market share, Predicta is clearly lagging behind, losing to ReklamZ in all segments.
Predicta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 24 other categories.
ReklamZ is leading in Sports, Soccer, TV & Video, Food & Drink and 9 other categories.
Predicta is leading in most countries, including Brazil, Portugal, United States, Belarus and one other country.
ReklamZ is leading in Turkey, Belgium, Netherlands and Germany.