Launched in 1999, Predicta was listed one of Brazil’s most innovative companies of 2012 (according to Fast Company). Focused on marketing online and behavioral targeting, is constituted of three business units that covers from the developme...
In terms of market share, Predicta is clearly lagging behind, losing to Rovion in all segments.
Predicta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 30 other categories.
Rovion is leading in Business & Industry, Business Services, Real Estate, Autos & Vehicles and 13 other categories.
Predicta is leading in most countries, including Brazil, Portugal, Argentina, France and 30 other countries.
Rovion is leading in Canada, United States, Tuvalu, Peru and one other country.