Launched in 1999, Predicta was listed one of Brazil’s most innovative companies of 2012 (according to Fast Company). Focused on marketing online and behavioral targeting, is constituted of three business units that covers from the developme...
In terms of market share, Predicta is clearly lagging behind, losing to Wiget Media in all segments.
Predicta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 25 other categories.
Wiget Media is leading in Computer & Electronics, Software, Technology News, Search Engine and 6 other categories.
Wiget Media is leading in most countries, including Greece, France, Germany, Japan and 4 other countries.
Predicta is leading in Brazil, Spain and United States.