Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, PredictiveIntent is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Sports, Health, Football, Business & Industry and 35 other categories.

2 PredictiveIntent is leading in Jobs & Employment, Career & Education and Energy.

Geography

1 PredictiveIntent is leading in most countries, including Great Britain, Brazil, Spain, Portugal and 16 other countries.

2 Proclivity is leading in United States, Germany, India, Ukraine and 6 other countries.