Market Share by Top Websites

1 Unister is leading in Top 100K Sites.

2 In terms of market share, PredictiveIntent is clearly lagging behind, losing to Unister in all segments.

Websites Categories

1 Unister has better usage coverage in more websites categories. Including Travel, Tourism, Airlines & Airports, Sports and 4 other categories.

2 PredictiveIntent is leading in Jobs & Employment, Career & Education, Business & Industry, Marketing & Advertising and 2 other categories.

Geography

1 PredictiveIntent is leading in most countries, including Italy, Brazil, Spain, Russia and 21 other countries.

2 Unister is leading in Germany, Austria, Switzerland and Ukraine.