Market Share by Top Websites

1 Varick Media Management is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, PredictiveIntent is clearly lagging behind, losing to Varick Media Management in all segments.

Websites Categories

1 Varick Media Management has better usage coverage in more websites categories. Including Sports, Business & Industry, Autos & Vehicles, Shopping and 72 other categories.

2 PredictiveIntent is leading in Career & Education and Jobs & Employment.

Geography

1 PredictiveIntent is leading in most countries, including Italy, Netherlands, Russia, Spain and 11 other countries.

2 Varick Media Management is leading in United States, Canada, United Kingdom, China and 10 other countries.