Proclivity is leading in Top 100K Sites.
ROI trax has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Home & Garden and 24 other categories.
Proclivity is leading in Sports, Football, Health, Medicine and 22 other categories.
Proclivity is leading in most countries, including United States, United Kingdom, Mexico, Ukraine and 10 other countries.
ROI trax is leading in Chile, Australia, New Zealand, Switzerland and one other country.