Proclivity is leading in Top 100K Sites.
Proclivity has better usage coverage in more websites categories. Including Health, Sports, Football, Medicine and 26 other categories.
SUP media is leading in People & Society, Computer & Electronics, Religion & Spirituality, TV & Video and 11 other categories.
Proclivity is leading in most countries, including United States, United Kingdom, Mexico, China and 11 other countries.
SUP media is leading in Russia, Belarus, Australia, Armenia and 2 other countries.