Despite its recent growth, Proclivity is still behind Unister in all market share segments.
Proclivity has better usage coverage in more websites categories. Including Health, Sports, Football, Medicine and 31 other categories.
Unister is leading in Travel, Tourism, Car Buying, Autos & Vehicles and one other category.
Proclivity is leading in most countries, including United States, United Kingdom, Mexico, Viet Nam and 10 other countries.
Unister is leading in Germany, Austria and Switzerland.