Proclivity is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Vertical Network has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Travel, People & Society and 33 other categories.
Proclivity is leading in Sports, Football, Health, Medicine and 19 other categories.
Proclivity is leading in most countries, including United States, United Kingdom, India, Turkey and 4 other countries.
Vertical Network is leading in Germany, Romania, Brazil, Austria and one other country.