Market Share by Top Websites

1 PubExchange is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SpecificClick is clearly lagging behind, losing to PubExchange in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 113 other categories.

2 PubExchange is leading in Universities & Colleges, Beauty & Fitness, Home & Garden, Magazines & E-Zines and 15 other categories.


1 SpecificClick is leading in most countries, including Brazil, United Kingdom, Norway, France and 39 other countries.

2 PubExchange is leading in United States, Armenia, Canada, Spain and 16 other countries.