Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, TradeDesk is still behind PubMatic in all market share segments.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 176 other categories.

2 TradeDesk is leading in Autos & Vehicles, Car Buying, Real Estate, Finance and 52 other categories.

Geography

1 PubMatic is leading in most countries, including United States, France, Russia, Italy and 167 other countries.

2 TradeDesk is leading in Australia, Denmark, Korea Republic, New Zealand and 7 other countries.