Market Share by Top Websites

1 PubMatic is leading in Top 1M Sites and The Entire Web.

2 Turn is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, News & Media and 174 other categories.

2 Turn is leading in Travel, Accommodation & Hotels, Car Buying, Construction & Maintenance and 28 other categories.

Geography

1 PubMatic is leading in most countries, including India, Spain, Indonesia, Mexico and 122 other countries.

2 Turn is leading in United States, United Kingdom, Japan, France and 30 other countries.