Market Share by Top Websites

1 PubMatic is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Turn is leading in Top 10K Sites.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, News & Media and 179 other categories.

2 Turn is leading in Travel, Accommodation & Hotels, Construction & Maintenance, Real Estate and 23 other categories.

Geography

1 PubMatic is leading in most countries, including India, Spain, Indonesia, Mexico and 123 other countries.

2 Turn is leading in United States, United Kingdom, Japan, Canada and 32 other countries.