Market Share by Top Websites

1 Varick Media Management is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Questback is clearly lagging behind, losing to Varick Media Management in all segments.

Websites Categories

1 Varick Media Management has better usage coverage in more websites categories. Including Sports, Autos & Vehicles, Shopping, Health and 54 other categories.

2 Questback is leading in People & Society, Business & Industry, Arts & Entertainment, Internet & Telecom and 43 other categories.

Geography

1 Questback is leading in most countries, including Sweden, Norway, Denmark, United Kingdom and 19 other countries.

2 Varick Media Management is leading in United States, Canada, Australia, New Zealand and 12 other countries.