Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Quigo AdSonar is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Quigo AdSonar has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 90 other categories.

2 Sanoma is leading in Shopping, Newspapers, Food & Drink, Autos & Vehicles and 18 other categories.

Geography

1 Quigo AdSonar is leading in most countries, including United States, United Kingdom, Spain, Russia and 46 other countries.

2 Sanoma is leading in Finland, Denmark, Norway, Peru and 11 other countries.