Market Share by Top Websites

1 RadiumOne is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Viacom Targeting is clearly lagging behind, losing to RadiumOne in all segments.

Websites Categories

1 RadiumOne has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Autos & Vehicles and 174 other categories.

2 Viacom Targeting is leading in Auctions.

Geography

1 RadiumOne is leading in most countries, including United States, France, United Kingdom, Romania and 111 other countries.

2 Viacom Targeting is leading in Tuvalu, Poland, Lao People's Democratic Republic, British Indian Ocean Territory and 8 other countries.