Rakuten Retargeting is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
ReTargeter has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Arts & Entertainment, Internet & Telecom and 85 other categories.
Rakuten Retargeting is leading in Shopping, Clothing, Health, Products & Shopping and 60 other categories.
Rakuten Retargeting is leading in most countries, including United States, Japan, United Kingdom, Australia and 32 other countries.
ReTargeter is leading in India, Philippines, Indonesia, Russia and 20 other countries.