Market Share by Top Websites

1 Rakuten Retargeting is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, TriggIt is still behind Rakuten Retargeting in all market share segments.

Websites Categories

1 Rakuten Retargeting has better usage coverage in more websites categories. Including Shopping, Business & Industry, Health, Clothing and 74 other categories.

2 TriggIt is leading in Arts & Entertainment, Music & Audio, People & Society, News & Media and 67 other categories.


1 TriggIt is leading in most countries, including Brazil, France, Germany, Russia and 45 other countries.

2 Rakuten Retargeting is leading in United States, Japan, Australia, United Kingdom and 12 other countries.