Market Share by Top Websites

1 Rakuten Retargeting is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TriggIt is clearly lagging behind, losing to Rakuten Retargeting in all segments.

Websites Categories

1 Rakuten Retargeting has better usage coverage in more websites categories. Including Shopping, Clothing, Business & Industry, Health and 122 other categories.

2 TriggIt is leading in Arts & Entertainment, Music & Audio, People & Society, Religion & Spirituality and 51 other categories.

Geography

1 Rakuten Retargeting is leading in most countries, including Brazil, United States, United Kingdom, Japan and 49 other countries.

2 TriggIt is leading in Canada, Spain, France, India and 42 other countries.