Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ReachLocal is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including News & Media, People & Society, Arts & Entertainment, Autos & Vehicles and 161 other categories.

2 ReachLocal is leading in Business & Industry, Construction & Maintenance, Law & Government, Law and 29 other categories.


1 TradeDesk is leading in most countries, including United States, Canada, United Kingdom, Germany and 104 other countries.

2 ReachLocal is leading in Australia, Pakistan, Haiti, Bulgaria and 11 other countries.