In terms of market share, ReferLocal is clearly lagging behind, losing to Visible Measures in all segments.
ReferLocal has better usage coverage in more websites categories. Including Business & Industry, News & Media, People & Society, Travel and 4 other categories.
Visible Measures is leading in Software and Computer & Electronics.
ReferLocal is leading in most countries, including United States, Japan, United Kingdom and Germany.
Visible Measures hasn't got a lead over ReferLocal in any country.