In terms of market share, ReferLocal is clearly lagging behind, losing to Visible Measures in all segments.
ReferLocal has better usage coverage in more websites categories. Including Business & Industry, News & Media, People & Society, Arts & Entertainment and 8 other categories.
Visible Measures hasn't got a lead over ReferLocal in any websites category.
ReferLocal is leading in most countries, including United States, Germany and India.
Visible Measures is leading in Russia and Brazil.