In terms of market share, ReferLocal is clearly lagging behind, losing to WebTrends Ads in all segments.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Health, Software and 11 other categories.
ReferLocal is leading in News & Media, Travel, Newspapers and Tourism.
WebTrends Ads is leading in most countries, including Indonesia, Brazil, Australia, India and 6 other countries.
ReferLocal hasn't got a lead over WebTrends Ads in any country.