Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Refined Labs is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Sports and 48 other categories.

2 Refined Labs is leading in People & Society, Autos & Vehicles, Car Rentals, Travel and 19 other categories.

Geography

1 Sanoma is leading in most countries, including Finland, Denmark, Norway, Peru and 27 other countries.

2 Refined Labs is leading in Germany, Austria, Switzerland, United Kingdom and 12 other countries.