In terms of market share, RetailMaven is clearly lagging behind, losing to Simple AdServer in all segments.
Simple AdServer has better usage coverage in more websites categories. Including Autos & Vehicles, Motorsports, Computer & Electronics, Software and 2 other categories.
RetailMaven is leading in Arts & Entertainment, Music & Audio and Business & Industry.
RetailMaven is leading in most countries, including Australia and Philippines.
Simple AdServer is leading in Hungary.