2
In terms of market share, Revenue is clearly lagging behind, losing to Traffic Revenue in all segments.
1
Revenue has better usage coverage in more websites categories. Including Community & Society, Arts & Entertainment, Sports, E-commerce & Shopping and 5 other categories.
2
Traffic Revenue is leading in Adult.
1
Traffic Revenue is leading in most countries, including United States, United Kingdom, India, Australia and 19 other countries.
2
Revenue is leading in Ghana, Indonesia and Portugal.