A campaign analytics tool for digital media focused on creative agencies, that gives them all the metrics they need - and nothing they don't - on one simple report page. The first tool to answer critical questions such as was the ad visible...
In terms of market share, Rich is clearly lagging behind, losing to Scout Analytics in all segments.
Scout Analytics has better usage coverage in more websites categories. Including Business & Industry, News & Media, Energy, Computer & Electronics and 24 other categories.
Rich is leading in Arts & Entertainment, People & Society, TV & Video, Internet & Telecom and 9 other categories.
Rich is leading in most countries, including Sweden, Norway, Russia, France and 8 other countries.
Scout Analytics is leading in United States, United Kingdom, Australia, Germany and 7 other countries.