Market Share by Top Websites

1 TruEffect is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Rich is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including People & Society, News & Media, Business & Industry, Arts & Entertainment and 47 other categories.

2 Rich is leading in Music & Audio, Financial Management, Chats & Forums, Science and 4 other categories.

Geography

1 TruEffect is leading in most countries, including United States, Japan, Russia, United Kingdom and 18 other countries.

2 Rich is leading in Sweden, Norway, France, Czech Republic and 3 other countries.