Market Share by Top Websites

1 xplosion is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, ROI trax is clearly lagging behind, losing to xplosion in all segments.

Websites Categories

1 ROI trax has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Home & Garden and 25 other categories.

2 xplosion is leading in Clothing, Arts & Entertainment, Music & Audio, Visual Arts & Design and 12 other categories.


1 xplosion is leading in most countries, including Germany, Switzerland, Belgium, Austria and 6 other countries.

2 ROI trax is leading in United States, Australia, Chile, United Arab Emirates and one other country.