Market Share by Top Websites

1 RTK is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Specific Media is clearly lagging behind, losing to RTK in all segments.

Websites Categories

1 RTK has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Science & Education, News & Media and 18 other categories.

2 Specific Media is leading in Lifestyle and E-commerce & Shopping.


1 RTK is leading in most countries, including United States, France, United Kingdom, Brazil and 73 other countries.

2 Specific Media is leading in Spain, Portugal, Denmark, Norway and 5 other countries.