1
Taboola Publisher is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Rtoaster is clearly lagging behind, losing to Taboola Publisher in all segments.
1
Taboola Publisher has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Health, Sports and 10 other categories.
2
Rtoaster is leading in Travel & Tourism, Finance, Lifestyle, Business & Consumer Services and 4 other categories.
1
Taboola Publisher is leading in most countries, including United States, Brazil, Germany, United Kingdom and 54 other countries.
2
Rtoaster is leading in Japan, Indonesia, Iraq, Taiwan and 2 other countries.