Market Share by Top Websites

1 Rubicon Project is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Sovrn is still behind Rubicon Project in all market share segments.

Websites Categories

1 Rubicon Project has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Internet & Telecom and 149 other categories.

2 Sovrn is leading in Food & Drink, Cooking & Recipes, Home & Garden, Recreation & Hobbies and 64 other categories.


1 Rubicon Project is leading in most countries, including France, Russia, Italy, Brazil and 162 other countries.

2 Sovrn is leading in United States, Jamaica, Ghana, Malawi and 8 other countries.