Market Share by Top Websites

1 Rubicon Project is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Technorati Media is clearly lagging behind, losing to Rubicon Project in all segments.

Websites Categories

1 Technorati Media has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 183 other categories.

2 Rubicon Project is leading in Chats & Forums, Autos & Vehicles, Newspapers, Computer Security and 49 other categories.


1 Technorati Media is leading in most countries, including India, Brazil, United Kingdom, Spain and 111 other countries.

2 Rubicon Project is leading in Japan, United States, France, Germany and 94 other countries.