Market Share by Top Websites

1 Sailthru Horizon is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Viacom Targeting is clearly lagging behind, losing to Sailthru Horizon in all segments.

Websites Categories

1 Sailthru Horizon has better usage coverage in more websites categories. Including Business & Industry, News & Media, Shopping, Music & Audio and 94 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Games, Movies and 21 other categories.

Geography

1 Sailthru Horizon is leading in most countries, including United States, Great Britain, Australia, Russia and 55 other countries.

2 Viacom Targeting is leading in Brazil, Italy, Spain, Germany and 34 other countries.