Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Six Apart Advertising is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 86 other categories.

2 Six Apart Advertising is leading in Gay, Lesbian, & Bisexual, Recreation & Hobbies, Crafts, Boxing and 7 other categories.

Geography

1 Sanoma is leading in most countries, including Romania, Denmark, Finland, Lithuania and 48 other countries.

2 Six Apart Advertising is leading in United States, China, India, Israel and 2 other countries.