Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Sanoma is still behind Sprinkle in all market share segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Music & Audio and 63 other categories.

2 Sanoma is leading in Science, Social Sciences, Fashion & Modeling, Clothing and 16 other categories.


1 Sprinkle is leading in most countries, including Sweden, Norway, Slovakia, Spain and 25 other countries.

2 Sanoma is leading in Finland, Denmark, Peru, Mexico and 8 other countries.