Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Sprinkle is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Music & Audio and 69 other categories.

2 Sanoma is leading in Business & Industry, Shopping, TV & Video, Science and 29 other categories.

Geography

1 Sanoma is leading in most countries, including Romania, Finland, Lithuania, Denmark and 28 other countries.

2 Sprinkle is leading in Czech Republic, Sweden, Slovakia, Norway and 21 other countries.