Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Sanoma is still behind TradeDesk in all market share segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Autos & Vehicles and 212 other categories.

2 Sanoma is leading in Newspapers and Associations.

Geography

1 TradeDesk is leading in most countries, including United States, Australia, United Kingdom, Germany and 123 other countries.

2 Sanoma is leading in Romania, Lithuania, Finland, Denmark and 10 other countries.