Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WebTrends Ads is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 78 other categories.

2 WebTrends Ads is leading in Law, Mental Health, Computer Hardware, Industrial Goods & Services and 2 other categories.

Geography

1 Sanoma is leading in most countries, including Romania, Finland, Lithuania, Denmark and 40 other countries.

2 WebTrends Ads is leading in United States, Canada, Indonesia, China and 9 other countries.