Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yieldlab is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including Shopping, Internet & Telecom, Marketing & Advertising, Computer & Electronics and 57 other categories.

2 Sanoma is leading in News & Media, Arts & Entertainment, Business & Industry, People & Society and 40 other categories.

Geography

1 Sanoma is leading in most countries, including Finland, Romania, Denmark, Norway and 33 other countries.

2 Yieldlab is leading in Germany, Austria, France, Switzerland and 26 other countries.