Sanoma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Sanoma has better usage coverage in more websites categories. Including News & Media, Business & Industry, Sports, Shopping and 41 other categories.
zapunited is leading in People & Society, Arts & Entertainment, Adult, Photography and 41 other categories.
Sanoma is leading in most countries, including Finland, Denmark, Norway, Peru and 21 other countries.
zapunited is leading in India, United States, Pakistan, Indonesia and 13 other countries.