Sanoma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
zapunited has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Adult, Photography and 52 other categories.
Sanoma is leading in News & Media, Business & Industry, Shopping, Sports and 37 other categories.
Sanoma is leading in most countries, including Finland, Denmark, Norway, Peru and 22 other countries.
zapunited is leading in India, United States, Canada, Indonesia and 17 other countries.