Market Share by Top Websites

1 Segment is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Scout Analytics is still behind Segment in all market share segments.

Websites Categories

1 Segment has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Arts & Entertainment and 119 other categories.

2 Scout Analytics is leading in Government, Law & Government, Energy, Basketball and one other category.

Geography

1 Segment is leading in most countries, including British Indian Ocean Territory, United States, Norway, United Kingdom and 95 other countries.

2 Scout Analytics is leading in Central African Republic.