Scout Analytics is the leader in digital revenue optimization, enabling publishers to increase their average revenue per user (ARPU) by as much as 10-15 percent. Scout Analytics™ SaaS-based application leverages patent-pending behavioral an...
Scout Analytics is leading in Top 100K Sites and Top 1M Sites.
TruEffect has better usage coverage in more websites categories. Including People & Society, News & Media, Business & Industry, Arts & Entertainment and 44 other categories.
Scout Analytics is leading in Finance, Law & Government, Government, Business Services and 16 other categories.
TruEffect is leading in most countries, including United States, Japan, Germany, Indonesia and 15 other countries.
Scout Analytics is leading in United Kingdom, Australia, India, Belarus and 7 other countries.