Scout Analytics is the leader in digital revenue optimization, enabling publishers to increase their average revenue per user (ARPU) by as much as 10-15 percent. Scout Analytics™ SaaS-based application leverages patent-pending behavioral an...
Scout Analytics is leading in Top 100K Sites.
TruEffect has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 37 other categories.
Scout Analytics is leading in Energy, Business Services, Government, Law & Government and 8 other categories.
TruEffect is leading in most countries, including United States, Italy, Japan, Mexico and 14 other countries.
Scout Analytics is leading in United Kingdom, Australia, Hong Kong, Congo Republic and one other country.