Scout Analytics is the leader in digital revenue optimization, enabling publishers to increase their average revenue per user (ARPU) by as much as 10-15 percent. Scout Analytics™ SaaS-based application leverages patent-pending behavioral an...
In terms of market share, Scout Analytics is clearly lagging behind, losing to Usablenet in all segments.
Usablenet has better usage coverage in more websites categories. Including Shopping, Business & Industry, Consumer Electronics, Sports and 34 other categories.
Scout Analytics is leading in News & Media, People & Society, Finance, Law & Government and 16 other categories.
Usablenet is leading in most countries, including United States, United Kingdom, Spain, Italy and 7 other countries.
Scout Analytics is leading in Australia, China, Hong Kong, Papua New Guinea and 2 other countries.