Market Share by Top Websites

1 Yahoo Search Marketing Analytics is leading in Top 1M Sites.

2 In terms of market share, Scout Analytics is clearly lagging behind, losing to Yahoo Search Marketing Analytics in all segments.

Websites Categories

1 Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including E-commerce & Shopping, Lifestyle, Computers Electronics & Technology, Business & Consumer Services and 18 other categories.

2 Scout Analytics is leading in Law & Government.

Geography

1 Yahoo Search Marketing Analytics is leading in most countries, including South Korea, Japan, United States, China and 19 other countries.

2 Scout Analytics hasn't got a lead over Yahoo Search Marketing Analytics in any country.