Scout Analytics is the leader in digital revenue optimization, enabling publishers to increase their average revenue per user (ARPU) by as much as 10-15 percent. Scout Analytics™ SaaS-based application leverages patent-pending behavioral an...
In terms of market share, Scout Analytics is clearly lagging behind, losing to YellowTracker in all segments.
YellowTracker has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, News & Media and 75 other categories.
Scout Analytics is leading in Government, Law & Government, Finance, Science and 8 other categories.
YellowTracker is leading in most countries, including Netherlands, Belgium, Germany, Spain and 15 other countries.
Scout Analytics is leading in United States, United Kingdom, Australia, New Zealand and 5 other countries.