Scout Analytics is the leader in digital revenue optimization, enabling publishers to increase their average revenue per user (ARPU) by as much as 10-15 percent. Scout Analytics™ SaaS-based application leverages patent-pending behavioral an...
In terms of market share, Scout Analytics is clearly lagging behind, losing to Zeta Search in all segments.
Scout Analytics has better usage coverage in more websites categories. Including Business & Industry, News & Media, Finance, People & Society and 19 other categories.
Zeta Search is leading in Internet & Telecom, Online Marketing, Business Services, Career & Education and 11 other categories.
Scout Analytics is leading in most countries, including United States, United Kingdom, Australia, Hong Kong and 7 other countries.
Zeta Search is leading in Canada, India, Korea Republic, Mozambique and one other country.